Peter Fasano
AI & MarTech Strategic Leader | Possibilitarian |
Founder & Chief Executive Officer @ MassLogic |
Alumnus: WPP, Ogilvy, IPG, iCrossing, Dachis Group, The Coca-Cola Company
Founder & Chief Executive Officer @ MassLogic |
Alumnus: WPP, Ogilvy, IPG, iCrossing, Dachis Group, The Coca-Cola Company
I help brands navigate the intersection of human creativity and exponential technology. As a "Possibilitarian," I focus on turning the "what if" of AI into a scalable, operational reality for modern enterprises.
My approach is rooted in decades of experience leading digital transformation and MarTech strategy at the world's most iconic organizations. Before founding MassLogic, I sharpened my craft within the leadership ranks of global powerhouses, including The Coca-Cola Company, WPP, Ogilvy, IPG, iCrossing, Dachis Group, and SoftwareAG.
Today, I partner with forward-thinking leaders to move beyond the AI hype cycle and build sustainable frameworks that drive measurable growth and cognitive efficiency.